{
  "app": "strivu",
  "kind": "template",
  "formatVersion": 1,
  "dataVersion": 1,
  "template": {
    "title": "Side Project Launch",
    "description": "An end-to-end progress tracker for shipping a side project — from validating the idea through public launch and post-launch growth. Designed for indie hackers, makers, and anyone building on the side.",
    "tags": ["career", "side-project", "indie-hacker", "launch", "professional"],
    "suggestedCategory": {
      "name": "Career",
      "colorHex": "5856D6"
    },
    "createdAt": "2026-05-31T00:00:00Z"
  },
  "items": [
    {
      "title": "Side Project Launch",
      "itemDescription": "An end-to-end progress tracker for shipping a side project — from validating the idea through public launch and post-launch growth. Designed for indie hackers, makers, and anyone building on the side.",
      "sortOrder": 0,
      "children": [
        {
          "title": "Idea Validation",
          "sortOrder": 0,
          "children": [
            { "title": "Define the Problem and Target Audience", "sortOrder": 0, "children": [] },
            { "title": "Research Existing Solutions and Competitors", "sortOrder": 1024, "children": [] },
            { "title": "Sketch the Core Value Proposition", "sortOrder": 2048, "children": [] },
            { "title": "Talk to 5–10 Potential Users", "sortOrder": 3072, "children": [] },
            { "title": "Validate Willingness to Pay or Adopt", "sortOrder": 4096, "children": [] },
            { "title": "Write a One-Page Project Brief", "sortOrder": 5120, "children": [] }
          ]
        },
        {
          "title": "MVP Build",
          "sortOrder": 1024,
          "children": [
            { "title": "Define the Minimum Feature Set", "sortOrder": 0, "children": [] },
            { "title": "Choose Tech Stack and Tools", "sortOrder": 1024, "children": [] },
            { "title": "Set Up Repo, CI, and Project Structure", "sortOrder": 2048, "children": [] },
            { "title": "Build Core Functionality", "sortOrder": 3072, "children": [] },
            { "title": "Add Onboarding and Empty States", "sortOrder": 4096, "children": [] },
            { "title": "Dogfood Internally for 1–2 Weeks", "sortOrder": 5120, "children": [] },
            { "title": "Polish UI and Fix Critical Bugs", "sortOrder": 6144, "children": [] }
          ]
        },
        {
          "title": "Beta and Feedback",
          "sortOrder": 2048,
          "children": [
            { "title": "Recruit 10–25 Beta Users", "sortOrder": 0, "children": [] },
            { "title": "Ship a Private Beta (TestFlight, Invite-only, etc.)", "sortOrder": 1024, "children": [] },
            { "title": "Collect Structured Feedback", "sortOrder": 2048, "children": [] },
            { "title": "Track Activation, Retention, and Drop-off", "sortOrder": 3072, "children": [] },
            { "title": "Iterate on the Top 3 Pain Points", "sortOrder": 4096, "children": [] },
            { "title": "Make the Go/No-Go Call for Public Launch", "sortOrder": 5120, "children": [] }
          ]
        },
        {
          "title": "Public Launch",
          "sortOrder": 3072,
          "children": [
            { "title": "Choose Pricing and Monetisation Model", "sortOrder": 0, "children": [] },
            { "title": "Write Landing Page Copy and Build the Site", "sortOrder": 1024, "children": [] },
            { "title": "Prepare Screenshots, Demo Video, and Press Kit", "sortOrder": 2048, "children": [] },
            { "title": "Submit to the App Store or Publish the Site", "sortOrder": 3072, "children": [] },
            { "title": "Draft Launch-Day Posts (X, LinkedIn, Reddit)", "sortOrder": 4096, "children": [] },
            { "title": "Plan a Product Hunt Launch (Optional)", "sortOrder": 5120, "children": [] },
            { "title": "Reach Out to Newsletters and Communities", "sortOrder": 6144, "children": [] },
            { "title": "Coordinate Launch Day", "sortOrder": 7168, "children": [] }
          ]
        },
        {
          "title": "Post-Launch Growth",
          "sortOrder": 4096,
          "children": [
            { "title": "Monitor Analytics and Crash Reports", "sortOrder": 0, "children": [] },
            { "title": "Respond to Reviews and User Emails", "sortOrder": 1024, "children": [] },
            { "title": "Set a Weekly or Bi-weekly Release Cadence", "sortOrder": 2048, "children": [] },
            { "title": "Track Revenue, MRR, and Churn", "sortOrder": 3072, "children": [] },
            { "title": "Share Build-in-Public Updates and Changelog", "sortOrder": 4096, "children": [] },
            { "title": "Reflect: What Worked, What to Cut Next Cycle", "sortOrder": 5120, "children": [] }
          ]
        }
      ]
    }
  ]
}